Senin, 10 Desember 2012

pembuatan proposal

The Seven Deadly Sins of Proposal Writing


Failure to focus on the client's business problems and payoffs—the content sounds generic.
No persuasive structure—the proposal is an "information dump."
No clear differentiation of this vendor compared to others.
Failure to offer a compelling value proposition.
Key points are buried—no impact, no highlighting.
Difficult to read because they're full of jargon, too long, or too technical.
Credibility killers—misspellings, grammar and punctuation errors, use of the wrong client's name, inconsistent formats, and similar mistakes

The Value of Your Proposals to Your Clients

Compare vendors, offers, or prices so he or she can make an informed decision
Clarify complex information
Make the buying process more "objective"
Slow down the sales process
Solicit creative ideas, become educated, or get free consulting

Direct Appointment (in Indonesia), with the usual way:
Consultant (team of developers) conducted a survey on the company's Client (interviews, collect documents, observation systems and procedures).
Consultant proposal (can be in consultation with the Client).
Negotiations between the Consultant and the Client.
Signing of the contract documents by the Consultant and the Client.
Proposal on Direct Appointment:
Brief but clear (minimal).
Grating material compiled on the deal Client - Consultant.
Can only consist of one document, the main contents: technical specification system / PL to be built, work plan, the proposed budget (or the total value of the project only required).

 

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